R&R Studio had the opportunity to help with the design, merchandising, and detailing of this 7,300 SF retail space at 47-49 Greene Street in New York, currently occupied by a top ready-to-wear fashion brand as a tenant.
A Blend of Fashion + Architecture
One of our designers has a background in fashion merchandising and commercial remodels, so the merging of the two helped form the ideas behind some of the elements in the store.
This downtown flagship store for the tenant is part of their experiential strategy and is equipped with a coffee bar and a modern, well-lit merchandising plan prominently showcasing both men’s and women’s lines.
Notice the incorporation of grey stone and earthwork, such as the Cappo di Gre Italian stone – which really grounds the space.